Ecommerce platform for small businesses: The appropriate e-commerce software may make or break your online business when you are just getting started or when you are growing your digital sales footprint.
Choosing the best one might be nearly impossible with so many options available for different sorts and sizes of businesses.
Even though each e-commerce platform is unique, you can still choose one that is ideal for your company.
Customers expect quality from online stores, thus poor-looking storefronts, slow-loading websites, complicated or difficult-to-understand payment processes, a lack of SSL, etc., all turn away potential customers and cost your company sales.
All of that may be resolved with the appropriate online e-commerce software, but selecting it might be challenging if you don’t know where to begin.
Ecommerce platform for small businesses – Shopify
One of the biggest and most well-liked eCommerce systems among companies of all sizes is Shopify.
It is among the greatest tools for creating e-commerce websites for small companies.
The user interface of this website builder is incredibly simple to use. To create your store, you don’t need to know how to code or work with IT.
Many companies like Shopify because it enables them to create amazing, customizable stores without the need to understand design or coding.
Shopify serves both big and small e-commerce companies.
You won’t need to worry about switching platforms if your small business develops and goes beyond a small business.
You can upgrade to more suitable plans for bigger businesses.
BigCommerce
BigCommerce is yet another excellent eCommerce platform for small businesses.
Both small and large enterprises can build successful e-commerce websites using this platform.
To assist you in creating your website, BigCommerce provides a comprehensive collection of eCommerce tools.
Additionally, you have the option to include social media on your website and market your products there.
You can easily go out and sell your products through different channels thanks to BigCommerce.
You may create storefronts on websites like Amazon and eBay using your BigCommerce website.
It’s a fantastic technique to assist you in increasing the reach of your company while developing a unified brand identity across platforms.
WooCommerce
WordPress is a platform that you may use to host a blog for your company.
Your small business can also use WordPress as an e-commerce website. Making a website that works for an eCommerce business is simple with the WooCommerce plugin.
You may build a completely customizable website for your company with WooCommerce.
If you wish to utilize WordPress for eCommerce, this open-source eCommerce plugin makes it possible to add eCommerce features to your website.
Small businesses that already use WordPress to some degree frequently use this plugin.
Magento
Magento is one of the most popular eCommerce platforms for reliable and successful companies.
This tool is already used by some of the biggest businesses in the world to ensure that they can engage with their clients online.
Magneto also permits external sales platforms like Amazon!
Unfortunately, just like many other open-source solutions, if you want to use Magento to create something exceptional, you will need some development experience or a professional on your team.
The good news is that there is a group of individuals in the Magento ecosystem that are eager to collaborate with new brands to create the ideal website.
Wix
Regarding performance and cost-effectiveness, Wix is among the best options for eCommerce websites.
Even if you’re new to building your online store, Wix gives you complete creative freedom over your website and is made to perform exceptionally well.
Wix’s eCommerce plans come with a tonne of features, such as a drag-and-drop store builder, hundreds of templates, and performance that is optimized for mobile devices.
There are several payment options available, and the checkout process is secure.
Additionally, you have the opportunity to use your comprehensive shop manager tools to create beautiful product galleries.
Another fantastic feature is the ability to compute shipping costs and international taxes on your back end.
Unfortunately, Wix doesn’t offer quite as many shopping capabilities as Shopify, but that is to be expected from a website that isn’t solely dedicated to eCommerce.
Squarespace
For businesses that require a great deal of creative freedom, Squarespace makes a great eCommerce platform.
Similar to Wix in terms of aesthetics, this cloud-hosted website builder also provides some more advanced features, like strong social major network integration.
If you’re looking for a way to build a stunning online business or portfolio, SquareSpace is a fantastic choice.
There are numerous modern and clean layouts accessible, and you can change your appearance whenever you choose.
Unfortunately, compared to Shopify, this solution doesn’t offer as much eCommerce functionality.
A free domain and SSL security are available with every annual plan, which is a benefit.
Additionally, all of your plans come with a mobile-optimized checkout that is free of transaction costs.
FAQs
Which is the best platform for eCommerce?
Magento will provide you with the greatest features overall for online selling.
It is utilized by businesses all around the world and provides a wide range of apps and add-ons for almost every business strategy.
What is the cheapest eCommerce site, builder?
Today’s top eCommerce sites offer numerous free trial periods so that you can test a product before you decide to buy it.
A small number of free solutions are also available.
The cost of your eCommerce hosting and other sophisticated features will need to be covered if you choose a free open-source provider, so keep that in mind.
Final thoughts
As you can see, choosing the finest e-commerce website builders is a very personal decision.
What is effective for one online store might not be the greatest for another.
The truth is that, even though they all assert that they are the greatest, not all of them will be the best for you.
The best eCommerce systems on this list should be narrowed down to two or three for further investigation.
Join free trials next to get a feel for the store builder. This might assist you in selecting the one for your online marketplace.
Read More: E-COMMERCE TRENDS AND ITS IMPACT IN 2021
